Brazil is a tropical country, with solar incidence practically throughout the year, whose population predominates oily skin as a characteristic. For that reason, it is important to have adequate products for the care of the Brazilian skin, respecting all the factors to which the population is exposed on a daily basis. With that in mind, the cosmetic market has invested in the production of special sunscreens, aimed at the needs of Brazilian skin.

Skin protection care is very present in the summer, but must be maintained in all seasons of the year. Some of the major developers of skincare products present in Brazil presented new formulations in order to bring the final consumer greater protection against solar radiation conditions, for which they bet on greater protection factors, different viscosities and even formulas made exclusively for sports practice. In addition, they bring in their portfolios options for different skin types, such as dry, oily, mixed and mature.

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How can Wista Packaging's packaging contribute to the innovations in the sunscreen market?

As previously mentioned, the cosmetic and dermatological market presents sunscreens with different protection factors, consistencies and formulations. All these peculiarities require the use of adequate packaging that provides a more efficient user experience for people and that is exactly what Sunflower by Wista Packaging can help. Composed of the Airless Pump UD application system, the packaging has a modern technology that prevents the system from clogging, allowing the storage of denser, micro-encapsulated formulas with a high SPF content.

Another technology present in Sunflower packaging is its high capacity to preserve the product's properties until the moment of contact with the skin. In other words, a more durable and efficient user experience. In addition, Sunflower has capacities between 40 and 85 ml and a diameter of 35mm, is flexible, economical and monomaterial, composed entirely of traditional or green polyethylene, which allows it to be recycled 100% after correct disposal by the consumer.

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